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Incredibly soft protein bar

  • 28% Protein
  • Only 1.8 g sugar per bar
  • Delicious flavor!

Our new protein bars are truly special – which is why we decided to name them after our companies` founder, Mr. Joe Weider.

Besides being characterized by their perfect nutritional values, our Joe´s Soft Bars match any regular chocolate candy bar when it comes to taste and indulgence.

The incredibly soft protein mass is covered by a creamy caramel layer and coated with finest milk chocolate. On top of that, the bar contains 10% real peanut pieces for the ultimate flavor experience!

With more than 25% of protein, the delicious Soft Bar is perfect for any physically active person or athlete and contributes to the maintenance and growth of muscle mass. Each bar contains less than 200 calories and is low in sugar – the perfect sweet little treat for health and calorie conscious people! Each box contains a total of 12 amazingly nutritious & incredibly delicious bars (50 g per bar).

At WEIDER, our mission is to provide our customers with the best sports nutrition and supplements, so they can live a healthy life and reach their athletic goals. With more than 85 years of experience in this industry, we have come to understand the importance of using only the highest quality, most trusted ingredients in all our products.

modo de empleo

Directions of use

Take at any time of the day.


  • PRESENTATION: Bar of 50 g (box 12×50)
  • FLAVOR: Cookie-Dough Peanut & Chocolate caramel


Take your Joe’s Soft Bar as a protein snack between meals or after your workout.

Ingredients/Nutritional information

Cookie-Dough Peanut


22% Milk Chocolate with Sweetener (Sweetener: Maltitol; Cocoa Butter, Whole Milk Powder, Cocoa Mass, Emulsifiers: Lecithins (Soy), Flavoring), Milk Protein, Humectant: Glycerol; Cream Flavored Layer (Bulking Agent: Polydextrose; Sweetener: Maltitol; Humectant: Glycerol; Cocoa Mass, Soy Protein, Soy Oil, Cocoa Butter, Whole Milk Powder, Salt, Emulsifiers: Lecithins (Soy), Flavoring), 9,6% Peanuts, Soy Protein Crisps (Soy Protein, Tapioca Starch, Salt), Collagen Hydrolysate, Hydrolysed Wheat Gluten, Cocoa Butter, Sweetener: Maltitol, Sucralose; Soy Oil, Low Fat Cocoa Powder, Salt, Flavoring, Emulsifiers: Lecithins (Soy).

Nutritional information:

  Per 100g Per portion (50g)
Energy 1648 KJ / 396 kcal 824 KJ / 198 kcal
Fat 20 g 10,2 g
– of which sat. fatty Acids 9,3 g 4,6 g


33 g 17 g
– of which Sugars 3,7 g 1,8 g
– of which Polyols 27 g 14 g
Fibre 4,8 g 2,4 g
Protein 28 g 14 g
Salt 1,1 g 0,55 g


Chocolate Caramel


32% Milk Chocolate with Sweetener (Sweetener: Maltitol; Cocoa Butter, Whole Milk Powder, Cocoa Mass, Emulsifier: Lecithins; Natural Flavoring), 17% Caramel-Flavored Filling (Bulking Agent: Polydextrose; Sweetener: Maltitol; Non-Hydrogenated Vegetable Fat (Rapeseed Oil, Shea), Cocoa Butter, Coloring Food: Apple and Hibiscus Concentrate; Emulsifier: Lecithins; Salt, Flavoring), Milk Protein, Collagen Hydrolysate, Bulking Agent: Polydextrose; Humectant: Glycerol; Oligofructose Sirup, Water, Coconut Oil, Low Fat Cocoa Powder, Flavoring, Salt, Sweetener: Sucralose.

Nutritional information

  Per 100g Per portion (50g)
Enery 1434 KJ / 347 kcal 717 KJ / 173 kcal
Fat 16 g 8 g
– of which sat. fatty Acids 11 g 5,3 g
Carbohydrates 38 g 19 g
– of which Sugars 3,6 g 1,8 g
– of which Polyols 25 g 13 g
Fibre 7,4 g 3,7 g
Protein 25 g 13 g
Salt 0,42 g 0,21 g